One of the most important aspects of our hiring process is knowing how to write an attractive job description. This will make the difference when it comes to the kind of applicant that shows up during the interviews. We must make sure that the people that show interest in a position understand what such position requires. Therefore, we should make sure that we describe any available role in our company accurately.
It is common to make some mistakes when trying to update the summary of an old position. However, learning how to write an attractive job description is easier than you might think. All we need to do is stay away from buzzwords, be realistic with the job requirements, including all the details, and mentioning all the benefits that come with the position. This way, job applicants will show more interest in working with our company, effectively fulfilling any role available.
One of the worst clichés for job applicants is companies trying to sound “hip” using buzzwords nobody uses anymore. Now, there’s nothing wrong with trying to get a bit creative with our job descriptions. What we mean is that we should stay away from words like “wizard” or “rock star”, “guru”, “Jedi”, “ninja”. Job seekers have seen them all before, so try to be more specific with what you’re looking for in applicants.
Once we’ve gotten rid of all the unnecessary buzzwords in our job descriptions, we need to analyze the requirements. Setting up realistic requirements and qualifications of a given job opening can benefit both your company and candidates alike. When writing a job description, it might be easy to do it having the ideal candidate in mind. However, the ideal candidate might end up having the skillsets of three or four different people, instead of one. Therefore, we want to make sure we write this based on an existing employee who already fulfills this position successfully.
Many job seekers struggle with finding job offers that include a detailed and accurate list with all the relevant elements of a given position. This is why we must make sure we are including a comprehensive list of job specifics. Every good job description must include the following items:
- A list of the day-to-day activities and responsibilities
- How the role works within the company
- Total years of experience required to perform successfully
- Realistic and specific wage or salary range
- Description of the path of growth within the company
- A depiction of why working for your company is a good idea.
Last but not least, one of the most essential steps on how to write an attractive job description is showing all the benefits. Remember that having a complete list of bonuses and incentives can and will make a difference. This is because, even when some companies may have a larger budget of salaries, we can compensate that with incentives and benefits. As a result, job applicants will have more than one reason to want to be a part of your business. Therefore, the benefits that our company offers must be clearly stated in any job description we have.